Stockouts kill your organic rank and let competitors take your customers. Overstocking eats your cash and racks up long-term storage fees. This tool helps you find your reorder point — the exact inventory level at which you need to place your next PO.
The Formula
| Metric | Formula |
|---|---|
| Safety Stock | Avg Daily Sales × Safety Buffer (days) |
| Reorder Point | (Avg Daily Sales × Lead Time in days) + Safety Stock |
| Days of Inventory Remaining | Current Inventory ÷ Avg Daily Sales |
Worked Example
You sell 20 units/day, your supplier’s lead time (production + freight) is 45 days, you want a 14-day safety buffer, and you currently have 800 units in stock (including in-transit + at Amazon):
| Input / Output | Value |
|---|---|
| Avg Daily Sales | 20 units |
| Lead Time | 45 days |
| Safety Buffer | 14 days |
| Safety Stock | 280 units |
| Reorder Point | 1,180 units |
| Current Inventory | 800 units |
| Days of Inventory Remaining | 40 days |
| Status | Reorder now — current inventory (800) is already below the reorder point (1,180) |
Quick Reference: Reorder Point by Lead Time
Assuming 20 units/day average sales and a 14-day safety buffer:
| Lead Time | Safety Stock | Reorder Point |
|---|---|---|
| 30 days | 280 units | 880 units |
| 45 days | 280 units | 1,180 units |
| 60 days | 280 units | 1,480 units |
| 90 days | 280 units | 2,080 units |
Tips
- Use your trailing 30–60 day sales velocity, not lifetime average — seasonality changes this fast.
- Lead time should include production time + freight + Amazon inbound processing, not just factory time.
- Watch your Inventory Performance Index (IPI) score — both stockouts and excess inventory hurt it.
- Increase your safety buffer around Q4 and any known supplier holidays (e.g. Chinese New Year).
Want a full supply chain plan built around your actual lead times? We’ll map out your reorder points and PO calendar for the year.